International sales of luxury British brands and jewellery have been soaring as the pound falls. Georges Berzgal, vice president Europe, Pitney Bowes Ecommerce Group explores the emerging opportunities for high-end retailers.
British luxury brands have long been sought after, but the market for high-end apparel, accessories and jewellery from the UK has grown amidst the decline in the value of the pound sterling.
The UK already had a leading position in the online export market of luxury goods, but the sterling’s slump, relative to other major global currencies, has given the sales figures of luxury retailers and jewellers a further shot in the arm, presenting international shoppers with the opportunity to buy the goods they have always loved, but at lower prices.
See the full story from the source: Professional Jeweller
